Tools

Tips

  • Getting Ready to Run: The Questions to Ask

    Running for office is a time-consuming, intense and an emotional undertaking.  It is also extraordinarily important.

    • Public & Political Leadership
    • Communications
    • Management/Leadership
    • Tips
  • Tips for Managing Your Volunteer Program

    Make your volunteer asks very specific. A vague request, like “can we count on you for rallies and debates?” is too vague, and leaves room to wiggle out of it.  

    • Movement Building
    • Public & Political Leadership
    • Field & Organizing
    • Tips
  • Digital Tool Kit

    For a campaign (candidate or issue-based), your online tool belt includes your website, email list, online donation processing, and social media presence. Across platforms, the key is to integrate your message and drive offline action.

    • Movement Building
    • Public & Political Leadership
    • Communications
    • Fundraising
    • Tips
  • Budget Category Guide

    Divide up your campaign budget to strategically use your resources effectively and efficiently. 

    • Movement Building
    • Public & Political Leadership
    • Fundraising
    • Management/Leadership
    • Samples
    • Tips
  • Key Paid Media Tips

    Paid media is advertising that you buy to move your campaign message and connect with voters.  Your campaign may or may not have the resources to run a major paid media campaign that includes all of the elements below. 

    • Public & Political Leadership
    • Communications
    • Tips
  • Tips for Direct Mail and Campaign Literature

    Done right, direct mail is one of the most effective and efficient methods of direct voter contact with your target audience.

    • Public & Political Leadership
    • Communications
    • Field & Organizing
    • Samples
    • Tips

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