Tools

Tips

  • Tips for Campaigns Using Twitter

    Twitter is many things to many people: An information network and a source for breaking news, a digital communications tool, and a conversation platform between friends, colleagues, or those with similar interests.
    • Public & Political Leadership
    • Communications
    • Field & Organizing
    • Fundraising
    • Tips
  • Win Number: Okay, Now What?

    Your campaign’s win number is powerful. It’s the starting point for creating a campaign plan that makes the best use of all of your resources: time, people, and money

    • Public & Political Leadership
    • Field & Organizing
    • Management/Leadership
    • Tips
  • Vote Deficit: Okay, Now What?

    Not every voter needs to be persuaded, since not every voter is undecided. Each campaign has a base of voters who you can count on to vote for you on Election Day.

    • Public & Political Leadership
    • Field & Organizing
    • Management/Leadership
    • Tips
  • Stump Speech Worksheet

    The candidate’s stump speech is the campaign’s core vehicle for delivering a concise, clear, and compelling message and story about the candidate and campaign.

    • Public & Political Leadership
    • Communications
    • Templates
    • Tips
  • Politics of Conviction

    While issues are important, voters also need to identify with a candidate’s core values – to connect with people they see as “standing for something,” even if they disagree with them on specific issues. At Wellstone Action we call this the Politics of Conviction.

    • Public & Political Leadership
    • Communications
    • Tips
  • Building Your Power: Organizing 101

    To fight back against the radical right we have to recognize, utilize and integrate three critical components: community organizing, electoral politics and public policy. This is how we build our power. Wellstone Action, an organization committed to working with groups nationwide to achieve progressive change, calls this approach the Wellstone Triangle:

    • Movement Building
    • Field & Organizing
    • Infographics
    • Tips
  • The Organizer’s Guide to the Galaxy: Strategic Planning

    The radical right’s attacks on Texans’ religious freedoms, individual liberties and public schools certainly provide more than enough fodder for outrage. Unfortunately, righteous indignation alone has never achieved a progressive victory. Rather, disciplined strategies supported by diverse tactics are necessary for raising awareness, rallying others and creating change. 

    • Movement Building
    • Public & Political Leadership
    • Field & Organizing
    • Management/Leadership
    • Infographics
    • Tips
  • The Organizer’s Guide to the Galaxy: Message in a Bottle

    When’s the last time a book made you laugh out loud? Or a movie made you ugly cry in public? (happens to the best of us). Chances are you empathized with compelling characters, related to a struggle integral to the plot, or were shocked by a twist you didn’t see coming. Bottom line: you were moved.

    • Movement Building
    • Public & Political Leadership
    • Communications
    • Field & Organizing
    • Samples
    • Tips
  • The Organizer’s Guide to the Galaxy: Social Media

    Social media is a game changer, plain and simple. Digital platforms like Facebook and Twitter allow you to share information in real time and collect data from individuals to build your base. Whether you’re creating a Facebook event for an upcoming rally, live-tweeting quotes from speakers at that rally, or posting pictures of your group’s awesome rally signage on Facebook (wow – you really got behind that rally!).

    • Movement Technology
    • Communications
    • Field & Organizing
    • Tips

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