Tools

Management/Leadership

  • Budget Category Guide

    Divide up your campaign budget to strategically use your resources effectively and efficiently. 

    • Movement Building
    • Public & Political Leadership
    • Fundraising
    • Management/Leadership
    • Samples
    • Tips
  • Campaign Timeline

    This timeline walks you through the multilayered – and long, if it’s done right – process of identifying and building your base, preparing to run for office, and winning your election. 

    • Movement Building
    • Public & Political Leadership
    • Communications
    • Field & Organizing
    • Fundraising
    • Management/Leadership
    • Samples
  • Getting Ready to Run: The Questions to Ask

    Running for office is a time-consuming, intense and an emotional undertaking.  It is also extraordinarily important.

    • Public & Political Leadership
    • Communications
    • Management/Leadership
    • Tips
  • The Campaign Plan

    The campaign plan is one of the most critical elements of a winning electoral campaign. A strong plan is your roadmap to victory. It allows the campaign to maximize scarce resources to meet specific goals.

    • Public & Political Leadership
    • Management/Leadership
    • Tips
  • Campaign Staff Code of Conduct

    Here's a sample code of conduct developed for a gubernatorial race.  It was distributed and discussed – first with the entire staff and subsequently with every new hire – including volunteers. 

    • Public & Political Leadership
    • Field & Organizing
    • Management/Leadership
    • Samples
  • Rules and Tips for Creating and Managing Your Campaign Budget

    As the campaign manager you are CEO and CFO. Your number-one job is managing how your campaign’s scarce resources (time, people and money) are allocated and spent. 

    • Public & Political Leadership
    • Fundraising
    • Management/Leadership
    • Samples
    • Tips
  • Campaign Roles and Responsibilities

    Every campaign role comes with different responsibilities. In many campaigns –particularly smaller, down-ballot ones – one person may hold many of these roles. 

    • Movement Building
    • Public & Political Leadership
    • Management/Leadership
    • Samples
  • Tips for Surviving and Thriving as a Campaign Manager

    So you’ve been hired to manage a campaign?  Your job is now to lead a team of people who stay focused on goals, follow the campaign plan, and help the candidate (or organization) be at his or her best every day.  

    • Public & Political Leadership
    • Management/Leadership
    • Tips
  • Winning Your Election the Wellstone Way

    Winning Your Election the Wellstone Way is a comprehensive guide for people running for offi ce and for those helping them.

    • Movement Building
    • Public & Political Leadership
    • Communications
    • Field & Organizing
    • Fundraising
    • Management/Leadership
    • Books

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