Ex-campaigner for Obama discusses his success

LEIGH SALES, PRESENTER: Some of the most interesting and colourful debates at the ALP national conference are being held at its fringe events. Attracting a crowd today was Jeff Blodgett, the Minnesota campaign director for Barack Obama. He spoke about why the Obama campaign was so successful and what lessons can be drawn from it. Mr Blodgett joins us now.

Thankyou very much for coming in.

JEFF BLODGETT, FORMER MINNESOTA OBAMA CAMPAIGN DIRECTOR: Oh, it's my pleasure. Thanks for having me.

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